“In order to be irreplaceable, one must always be different.” ~Coco Chanel~

In a world drowning in noise, your presence deserves more than to be a mere echo. It’s time to stand out, to be seen, and to be heard. 

Let’s navigate through the noise and elevate your impact together in this crowded business landscape.

Our Story

“Complexity is your enemy.

Any fool can make something complicated. 

It is hard to keep things simple. ”         

                                                                                        ~Richard Branson~

At the heart of our mission is a commitment to demystify and simplify the often misunderstood journey of finding visibility and voice in a world that’s grown louder than ever. How? By diving deep into your story and business, we craft a tailored plan. But it’s not just about planning; it’s about actively implementing that plan to bring your unique narrative to life.

At the age of nine, Ruth’s storytelling journey commenced with her first camera, a gift from her father. Frequent relocations, due to her father’s career, prompted her to capture moments and create narratives through photography. Against the odds, Ruth pursued photography academically, uncovering a passion for graphic design and art direction — skills she soon recognized as essential for her career growth.

With two decades of graphic design expertise, Ruth evolved from a skilled creator to a strategic Creative Director, skillfully managing her own projects. Navigating the intricate balance of creativity and administration in her independent venture, Ruth faced the Herculean task of wearing multiple hats. To amplify her impact, she strategically expanded her team, transitioning into a true Creative Director. Today, her journey fuels her commitment as a business mentor, empowering others to transition from ‘doer’ to ‘leader’ in their ventures.

Ruth’s contagious passion for creative direction manifests not only in her visual narratives but in her role as a dedicated business mentor. With a proven track record, she stands ready to guide you through the transformative journey from practitioner to visionary in your business.


“Great things in business are never done by one person. They’re done by a team of people.”

~Steve Jobs~

At the core of our services is the belief that in business, the most impactful endeavors are woven through genuine human connections. We echo the sentiment of Steve Jobs, recognizing that great things are achieved not in isolation but as a collective effort. Our focus is on the ‘human to human’ approach, understanding that success is a collaborative journey.

Ever feel like your business is just blending into the background, struggling to catch the attention it deserves? Whether you’re just starting out or your brand needs a fresh look, let’s talk about crafting a business identity that speaks directly to the hearts and minds of your audience.

Feel like your brand is fading into the background? Struggling to cut through the clutter? We get it.

Picture this: a business landscape where your brand doesn’t just exist but stands out. Our Tactical Marketing dives deep into the challenges you face – from navigating market confusion to guiding your brand through the online hustle.

Do you find yourself wrestling with marketing and branding, unsure of the right path to success? Imagine having a guiding hand to unravel the secrets, assess your unique business landscape, and provide ongoing support tailored to your goals.

Whether you prefer diving into the tactical work yourself or letting us take the reins, the choice is yours. Your goals become our mission, ensuring you’re not just empowered with knowledge but equipped to turn aspirations into achievements.

Ready to elevate your business journey? 

Let’s partner in turning your goals into a success story.

Ruth and North 17 Creative Solutions are phenomenal!  I was finally able to nail down my vision, my mission and have a clear understanding of how to represent my Brand.

She makes things simple and easy to unravel so you can define who your business is, what you do, and how to put yourself out there to be memorable.

Standing out in the business world and social media can be difficult unless you have a true professional like Ruth with real life experience to guide and help you!!

The best part is branding was just the tip of the iceberg of what she is a genius at doing for your marketing.  It doesn’t feel overwhelming because she steps you through the process and builds a solid foundation.  Her 1:1 attention to the details and big picture is priceless and the best ROI!!!

~Lisa M. Rufsholm, NC, Scientific Nutrition~

“Ruth’s impact on my business goes beyond strategy – her hands-on approach to tactical implementation sets her apart. 

Her ability to seamlessly blend strategy with visually striking elements is a testament to her expertise. 

Ruth doesn’t just talk about branding; she brings it to life. Working with her was a dynamic collaboration where every design piece felt like a strategic move. 

If you’re seeking a visionary who can execute with precision, Ruth is the creative force you’ve been looking for!”

~Nick Godfrey, Employee Benefits Specialist ~

“Ruth’s holistic approach to branding, coupled with expert marketing insights and coaching, reshaped our identity and resonated powerfully with our audience. Her passion for demystifying the intricacies of branding is evident in her hands-on guidance. She not only helped us navigate the landscape but also empowered us to articulate our unique story. 

Working with Ruth was a rewarding collaboration.

If you’re looking to elevate your brand and establish a meaningful connection with your audience, Ruth is the game-changer you need!”

~Danilo Voljanek, Healthy Balance Studio~


“Your message should be a conversation starter, inviting your ideal clients to engage and connect with your brand.”                                                                 

~ Gary Vaynerchuk~

Welcome to the heart of creativity and knowledge, where the journey of branding unfolds with every word. Our aim for each blog is to be a vibrant tapestry of insights, designed not just to inform, but also to captivate. We’ll demystify the intricacies of branding, turning education into an adventure. 

Contact Us

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